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From Twitter

06 September 2023
We thought it would be useful to update the list of P. japonica host plants. In this respect, the dataset deposited by Tayeh et al. (2023) serves two purposes: (1) to provide a list of the host plants of Popillia japonica via a comprehensive review o...
29 August 2023
Citizen Science
Pest management
Regulatory reporting  of invasive alien species or controlled pests such as the Japanese beetle to national authorities can be challenging for citizens. Therefore, in the IPM Popillia Horizon 2020 project, the "Automated Reporting System" (ARS) ...
26 July 2023
Pest management
Europe is facing the first Japanese beetle outbreak north of the alps. The phytosanitary service of Zurich in Switzerland has detected Popillia japonica in monitoring traps and on herbs and shrubs in an area close to the airport of Zurich. The delimi...

The IPM Popilla Logo

The IPM-Popillia brandmark shows an illustration of the Popillia japonica with its typical iridescent copper-coloured elytra and the green thorax and head. The beetle is placed on a yellow circle underground, which symbolises a warning colour, according to the destructive nature of the Popillia japonica. The brandmark can be used in combination with the logotype to additionally brand intern publications, or as a social media avatar for Instagram, Facebook, and Twitter Account-Icons. It does not replace the logo itself.

Components of the IPM Popilla Logo

The IPM-Popillia logo is a visible symbol. It plays a vital role in promoting Integrated Pest Management by providing a strong and recognizable graphic image that creates a great sense of awareness and connection among all involved project partners. The words beneath the IPM-Popillia brandmark are called the IPM-Popillia wordmark and have been carefully considered to form the IPM-Popillia logo. A simple, clean, humanist sans-serif font. This font helps to enhance the IPM-Popillia brandmark rather than compete for its attention. The subline "Integrated Pest Management of Japanese Beetle" is keyed in smaller point size and weight than "IPM Popillia".

For the start of the project, we have overhauled the pre-version a little bit and finetuned its appearance. 

Work in Progress

The visual development of the IPM Logo was an elaborated process, started by building an illustration of a Popillia japonica beetle and its distinct markings. We exported and provided the logo in different variants - from colour versions to grayscale, from the web to print.

Team Agroscope

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App Download Links (QR-Codes)

(Google Play) 

qrcode app Popillia googleplay

(Apple App Store) 

 qrcode appPopillia appstore

 EU Flag This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 861852