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From Twitter

10 July 2024
Citizen Science
In recent months, the IPM Popillia Consortium has collaborated with SPOTTERON to create informational and dissemination materials about the invasive Japanese beetle (Popillia japonica), which has been spreading across Europe for several years. R...
10 June 2024
Citizen Science
Prof. Francesco Nardi (University of Siena) and Prof. Rossella Annoni (junior high school G. Falcone, Cassina de' Pecchi, Milan) have been working together, this past year, with class 2D (12-13 years old pupils) on Popillia within the context of the ...
29 May 2024
Pest management
Project reports
Since 2023, the village of Kloten north of Zurich is not only famous for the Zurich Airport and for having a great ice hockey team, but also for harboring the first Popillia population in Europe north of the Alps. In summer and autumn of 2023, huge e...

The IPM Popilla Logo

The IPM-Popillia brandmark shows an illustration of the Popillia japonica with its typical iridescent copper-coloured elytra and the green thorax and head. The beetle is placed on a yellow circle underground, which symbolises a warning colour, according to the destructive nature of the Popillia japonica. The brandmark can be used in combination with the logotype to additionally brand intern publications, or as a social media avatar for Instagram, Facebook, and Twitter Account-Icons. It does not replace the logo itself.

Components of the IPM Popilla Logo

The IPM-Popillia logo is a visible symbol. It plays a vital role in promoting Integrated Pest Management by providing a strong and recognizable graphic image that creates a great sense of awareness and connection among all involved project partners. The words beneath the IPM-Popillia brandmark are called the IPM-Popillia wordmark and have been carefully considered to form the IPM-Popillia logo. A simple, clean, humanist sans-serif font. This font helps to enhance the IPM-Popillia brandmark rather than compete for its attention. The subline "Integrated Pest Management of Japanese Beetle" is keyed in smaller point size and weight than "IPM Popillia".

For the start of the project, we have overhauled the pre-version a little bit and finetuned its appearance. 

Work in Progress

The visual development of the IPM Logo was an elaborated process, started by building an illustration of a Popillia japonica beetle and its distinct markings. We exported and provided the logo in different variants - from colour versions to grayscale, from the web to print.

Team Agroscope

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App Download Links (QR-Codes)

(Google Play) 

qrcode app Popillia googleplay

(Apple App Store) 

 qrcode appPopillia appstore

 EU Flag This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 861852